What Happened to Mann’s Lures? And What Anglers Use Now

Stephen Ziegler holding a bass caught on a 16 inch DeLong Snake next to classic Mann’s fishing worms

For decades, Mann’s Lures were a staple in tackle boxes across the country. Anglers trusted them for one simple reason: they caught fish. From Jelly Worms to classic soft plastics, Mann’s built a reputation around do-nothing baits that consistently produced bites when nothing else worked. Today, many anglers still search for Mann’s Lures — not […]

Smell My Anise: The History and Science of the Effect of Anise Scent on Fish

anise scent, fishing worm, weedless worm

The use of anise scent in fishing is a tradition steeped in history, dating back centuries and spanning cultures around the world. From ancient civilizations to modern-day anglers, the enticing aroma of anise has been hailed as a secret weapon for attracting fish. In this blog post, we’ll delve into the rich tapestry of anise-scented […]

The History of Delong Lures

weedless bass lures best bass lures

In 1946, an Akron, Ohio tinkerer named David DeLong poured a six-inch, three-hook KILR Worm in the basement of his home. That simple experiment—soft plastic mixed by hand and cured in baked molds—would grow into DeLong Lures, one of the earliest soft-plastic fishing lure companies in the United States. Local anglers quickly discovered that DeLong’s […]